OUR IMPACT NOW.
Sabi Wise
Sabi Wise Inc. is a startup focused on reimagining everyday scalp and hair care. Co-Founder of Sabi Wise, Omosefe Noruwa is developing a roll-on exfoliating serum designed to treat flakes on the scalp, brows, and facial hair with a clean, mess-free approach. By focusing on targeted application and clean ingredients, they are making it easier for people—especially those with protective styles and textured hair—to manage daily scalp care with confidence.
BFGF's small business grant offered Sabi Wise support for their initial product launch, allowed their team to kickstart a precision run of their first 550 serums. This funding went directly toward essential early milestones, including ingredient sourcing, lab mixing, stability testing, and custom bottle printing.
With the support of BFGF, Sabi Wise is well-positioned to build early market traction. Their initial rollout involves seeding products with creators and beta testers to gather feedback, helping this small business establish a solid foundation before pursuing larger future investments.
"Partnering with the Business for Good Foundation gave us the momentum we need to launch Sabi Wise. For a long time, traditional anti-dandruff products haven't really worked well for people with protective styles or textured hair. This grant gives us the practical support to produce our first 550 units, get them into the hands of our community, and prove our concept in the market."
Omosefe Noruwa, Co-Founder & CEO, Sabi Wise
